From Better Ingredients to Better Tech: Papa John’s Growth Story

Papa John’s has achieved growth in the crowded quick-service pizza market by fusing tradition with technological innovation. Built on the promise of “Better Ingredients. Better Pizza.”, the company has grown to more than 6,000 locations globally. Its early adoption of online ordering (2001), card payments (2005), and loyalty programs (2010) established its leadership in digital engagement.

CEO Todd Penegor continues to drive digital-first strategies, emphasizing app enhancements and gamified loyalty features. Operational efforts include maintaining oven calibration, ensuring consistent standards, and tracking deliveries. Since 2019, the company has carefully balanced third-party delivery partnerships with its own incentives for direct orders.

Chief Development Officer Joe Sieve has steered the company’s franchise development by prioritizing profitability and lowering costs. Franchisees now benefit from improved analytical tools, and store build-out costs dropped 25% in 2024. Expansion remains regionally flexible, aligning growth strategies with local market conditions.

On the sustainability front, Papa John’s is investing in energy-efficient systems, fleet improvements, and Shore Power technology to cut diesel reliance. In 2024, its Harvest Program donated more than 360,000 meals, reducing food waste while aiding local communities.

Through a combination of tech adoption, operational consistency, and franchise-focused support, Papa John’s is working to maintain a strong position while keeping its quality standards relevant to future consumers.